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Heavyside DIY 2016; Market size, market forecast and recommendations

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Summary Consumers are driving steady increases in Heavyside DIY spend. The allure of innovative new products and an appreciation of the benefits of careful investment is helping the category to grow, in spite of an ongoing climate of weak confidence and general lack of appetite for major expenditure. Even with ongoing uncertainty over the housing market and 'Brexit', shoppers are able to find value in heavy DIY expenditure. Key Findings Decline in major projects Consumers have restricted appetites for certain major pro ...

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